:root {
  color-scheme: light;
  --ink: #111111;
  --muted: #555c57;
  --paper: #f7f6ee;
  --surface: #ffffff;
  --line: #d9ddd4;
  --teal: #00a89a;
  --mint: #d5efe7;
  --coral: #f36c4f;
  --yellow: #f1c34a;
  --forest: #1d604a;
  --shadow: 0 22px 70px rgba(17, 17, 17, 0.13);
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family:
    Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  font-size: 16px;
  line-height: 1.55;
}

a {
  color: inherit;
  text-decoration: none;
}

.site-header {
  position: fixed;
  z-index: 20;
  top: 0;
  left: 0;
  right: 0;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  padding: 18px 40px;
  background: rgba(247, 246, 238, 0.92);
  border-bottom: 1px solid rgba(17, 17, 17, 0.08);
  backdrop-filter: blur(18px);
}

.brand-mark {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-weight: 850;
  font-size: 18px;
}

.brand-symbol {
  display: block;
  flex: 0 0 auto;
  width: 44px;
  height: 44px;
  border-radius: 12px;
}

.brand-symbol img {
  display: block;
  width: 100%;
  height: 100%;
  filter: drop-shadow(0 8px 18px rgba(17, 17, 17, 0.16));
}

.nav-links {
  display: flex;
  gap: 24px;
  color: var(--muted);
  font-size: 14px;
  font-weight: 700;
}

.nav-links a:hover {
  color: var(--ink);
}

.hero {
  position: relative;
  min-height: 86svh;
  overflow: hidden;
  background: #eef3ec;
  border-bottom: 1px solid var(--line);
}

#signalCanvas {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
}

.hero-inner {
  position: relative;
  z-index: 2;
  display: grid;
  grid-template-columns: minmax(0, 1.02fr) minmax(360px, 0.64fr);
  gap: 56px;
  align-items: center;
  width: min(1160px, calc(100% - 48px));
  min-height: 86svh;
  margin: 0 auto;
  padding: 118px 0 54px;
}

.hero-copy {
  max-width: 800px;
}

.eyebrow,
.section-kicker {
  margin: 0 0 16px;
  color: var(--forest);
  font-size: 13px;
  font-weight: 850;
  letter-spacing: 0;
  text-transform: uppercase;
}

h1,
h2,
h3,
p {
  margin-top: 0;
}

h1 {
  margin-bottom: 22px;
  font-size: 86px;
  line-height: 0.95;
  letter-spacing: 0;
}

h2 {
  margin-bottom: 0;
  font-size: 43px;
  line-height: 1.06;
  letter-spacing: 0;
}

h3 {
  margin-bottom: 10px;
  font-size: 20px;
  line-height: 1.18;
  letter-spacing: 0;
}

.hero-lede {
  max-width: 720px;
  margin-bottom: 32px;
  color: #272a27;
  font-size: 23px;
  line-height: 1.36;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
}

.button {
  display: inline-flex;
  min-height: 48px;
  align-items: center;
  justify-content: center;
  padding: 13px 18px;
  border: 1px solid var(--ink);
  border-radius: 8px;
  font-weight: 850;
  line-height: 1.2;
  cursor: pointer;
}

.button.primary {
  background: var(--ink);
  color: var(--paper);
}

.button.secondary {
  background: rgba(255, 255, 255, 0.56);
}

.button:hover {
  transform: translateY(-1px);
}

.hero-visual {
  display: grid;
  gap: 16px;
}

.hero-photo,
.photo-strip figure,
.growth-media {
  margin: 0;
}

.hero-photo {
  overflow: hidden;
  border: 1px solid rgba(17, 17, 17, 0.15);
  border-radius: 8px;
  box-shadow: var(--shadow);
}

.hero-photo img,
.photo-strip img,
.growth-media img {
  display: block;
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.hero-photo img {
  aspect-ratio: 3 / 2;
}

.signal-board {
  position: relative;
  overflow: hidden;
  padding: 22px;
  background: rgba(255, 255, 255, 0.93);
  border: 1px solid rgba(17, 17, 17, 0.15);
  border-radius: 8px;
  box-shadow: var(--shadow);
}

.signal-board::before {
  position: absolute;
  top: 0;
  left: 22px;
  width: 38%;
  height: 3px;
  background: var(--teal);
  content: "";
  animation: decisionScan 4.8s ease-in-out infinite;
}

.board-header,
.site-footer {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
}

.board-header {
  margin-bottom: 18px;
}

.board-header span,
.decision-label,
.decision-example span,
.decision-actions span,
.case-badge,
.package-name,
.insight-card > span {
  color: var(--forest);
  font-size: 12px;
  font-weight: 850;
  letter-spacing: 0;
  text-transform: uppercase;
}

.decision-columns {
  display: grid;
  gap: 12px;
}

.decision-column {
  padding: 14px;
  border-left: 4px solid var(--teal);
  background: #f8faf5;
  border-radius: 8px;
}

.decision-column p,
.decision-example p,
.case-card p,
.package-card p,
.growth-grid p,
.platform-panel li,
.insight-card p {
  margin: 0;
  color: var(--muted);
}

.accent-yellow {
  border-left-color: var(--yellow);
}

.accent-coral {
  border-left-color: var(--coral);
}

.decision-example {
  margin-top: 14px;
  padding-top: 14px;
  border-top: 1px solid var(--line);
}

.decision-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin-top: 14px;
}

.decision-actions span {
  padding: 7px 9px;
  border: 1px solid var(--line);
  border-radius: 8px;
  background: var(--paper);
  color: var(--ink);
  text-transform: none;
}

.proof-strip {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  background: var(--surface);
  border-bottom: 1px solid var(--line);
}

.proof-strip div {
  padding: 24px 34px;
  border-right: 1px solid var(--line);
}

.proof-strip strong {
  display: block;
  font-size: 28px;
  line-height: 1.1;
}

.proof-strip span {
  color: var(--muted);
}

.section,
.contact-section {
  width: min(1160px, calc(100% - 48px));
  margin: 0 auto;
  padding: 92px 0;
}

section[id] {
  scroll-margin-top: 88px;
}

.section-heading,
.contact-section,
.two-column,
.growth-layout {
  display: grid;
  grid-template-columns: minmax(0, 0.95fr) minmax(320px, 0.75fr);
  gap: 48px;
}

.section-heading {
  align-items: end;
  margin-bottom: 34px;
}

.section-heading > p,
.contact-copy p,
.stacked-copy p {
  color: var(--muted);
  font-size: 18px;
}

.case-section,
.insights-section,
.packages-section {
  width: 100%;
  max-width: none;
  padding-right: max(24px, calc((100% - 1160px) / 2));
  padding-left: max(24px, calc((100% - 1160px) / 2));
  background: var(--surface);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}

.case-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 18px;
}

.case-card,
.package-card,
.insight-card,
.growth-grid article,
.platform-panel {
  padding: 24px;
  background: var(--surface);
  border: 1px solid var(--line);
  border-radius: 8px;
}

.case-section .case-card,
.insights-section .insight-card,
.packages-section .package-card {
  background: #fbfcf8;
}

.case-link {
  display: inline-flex;
  margin-top: 18px;
  color: var(--forest);
  font-weight: 850;
  text-decoration: underline;
  text-underline-offset: 4px;
}

.intro-section {
  border-bottom: 1px solid var(--line);
}

.photo-section {
  padding-bottom: 76px;
}

.photo-strip {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 16px;
}

.photo-strip figure {
  overflow: hidden;
  border: 1px solid rgba(17, 17, 17, 0.15);
  border-radius: 8px;
  background: var(--surface);
}

.photo-strip img {
  aspect-ratio: 1 / 1;
}

.photo-strip figcaption,
.growth-media figcaption {
  padding: 12px 14px;
  color: var(--muted);
  font-size: 14px;
  font-weight: 750;
}

.insight-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 16px;
}

.insight-card {
  display: grid;
  gap: 16px;
  transform: translateY(18px);
  opacity: 0.86;
  transition:
    transform 520ms ease,
    opacity 520ms ease;
}

.insight-card.is-visible {
  transform: translateY(0);
  opacity: 1;
}

.heatmap-chart {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 7px;
}

.heatmap-chart span {
  min-height: 42px;
  border-radius: 8px;
  background: var(--mint);
}

.heatmap-chart span:nth-child(3n) {
  background: var(--teal);
}

.heatmap-chart span:nth-child(4n) {
  background: var(--yellow);
}

.is-visible .heatmap-chart span {
  animation: pulseCell 900ms ease both;
}

.rhythm-chart {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 8px;
  align-items: end;
  min-height: 138px;
}

.rhythm-chart span {
  position: relative;
  min-height: 138px;
  overflow: hidden;
  border-radius: 8px;
  background: #eef3ec;
}

.rhythm-chart span::before {
  position: absolute;
  right: 0;
  bottom: 0;
  left: 0;
  height: var(--bar);
  background: var(--coral);
  content: "";
  transform: scaleY(0.2);
  transform-origin: bottom;
  transition: transform 720ms ease;
}

.is-visible .rhythm-chart span::before {
  transform: scaleY(1);
}

.funnel-chart {
  display: grid;
  gap: 10px;
}

.funnel-chart div {
  width: var(--wide);
  padding: 10px 12px;
  border-radius: 8px;
  background: var(--ink);
  color: var(--paper);
  font-size: 13px;
  font-weight: 850;
  transform: scaleX(0.18);
  transform-origin: left center;
  transition: transform 720ms ease;
}

.is-visible .funnel-chart div {
  transform: scaleX(1);
}

.platform-section,
.growth-section {
  border-bottom: 1px solid var(--line);
}

.process-layout {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(280px, 0.38fr);
  gap: 28px;
}

.process-list {
  display: grid;
  gap: 12px;
  margin: 0;
  padding: 0;
  list-style: none;
}

.process-list li {
  display: grid;
  grid-template-columns: 72px minmax(0, 1fr);
  gap: 18px;
  padding: 22px;
  background: var(--surface);
  border: 1px solid var(--line);
  border-radius: 8px;
}

.process-list span {
  color: var(--teal);
  font-size: 28px;
  font-weight: 900;
  line-height: 1;
}

.process-list p {
  margin: 0;
  color: var(--muted);
}

.platform-panel h3 {
  margin-bottom: 16px;
}

.platform-panel ul {
  display: grid;
  gap: 10px;
  margin: 0;
  padding-left: 18px;
}

.growth-media {
  overflow: hidden;
  border: 1px solid rgba(17, 17, 17, 0.15);
  border-radius: 8px;
  background: var(--surface);
  box-shadow: var(--shadow);
}

.growth-media img {
  aspect-ratio: 13 / 9;
}

.growth-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 14px;
}

.package-grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 16px;
}

.package-card {
  display: grid;
  gap: 12px;
}

.featured-package {
  border-color: var(--teal);
  box-shadow: inset 0 4px 0 var(--teal);
}

.package-price {
  font-size: 28px;
}

.contact-section {
  align-items: start;
}

.lead-form {
  display: grid;
  gap: 16px;
  padding: 24px;
  background: var(--surface);
  border: 1px solid var(--line);
  border-radius: 8px;
  box-shadow: var(--shadow);
}

label {
  display: grid;
  gap: 8px;
  color: var(--muted);
  font-size: 14px;
  font-weight: 750;
}

input,
select,
textarea {
  width: 100%;
  border: 1px solid #bfc8bf;
  border-radius: 8px;
  padding: 13px 14px;
  background: #ffffff;
  color: var(--ink);
  font: inherit;
}

input:focus,
select:focus,
textarea:focus {
  border-color: var(--teal);
  outline: 3px solid rgba(0, 168, 154, 0.18);
}

textarea {
  resize: vertical;
}

.visually-hidden {
  position: absolute;
  width: 1px;
  height: 1px;
  overflow: hidden;
  clip: rect(0 0 0 0);
  white-space: nowrap;
}

.thanks-page {
  min-height: 100svh;
  display: grid;
  place-items: center;
  padding: 32px;
  background: #eef3ec;
}

.thanks-shell {
  width: min(760px, 100%);
}

.thanks-panel {
  margin-top: 28px;
  padding: 34px;
  background: var(--surface);
  border: 1px solid var(--line);
  border-radius: 8px;
  box-shadow: var(--shadow);
}

.thanks-panel h1 {
  font-size: 48px;
}

.thanks-panel p {
  color: var(--muted);
  font-size: 18px;
}

.site-footer {
  padding: 28px 40px;
  background: var(--ink);
  color: var(--paper);
  font-size: 14px;
}

@keyframes decisionScan {
  0%,
  100% {
    transform: translateX(0);
  }

  50% {
    transform: translateX(120%);
  }
}

@keyframes pulseCell {
  0% {
    transform: scale(0.92);
  }

  55% {
    transform: scale(1.04);
  }

  100% {
    transform: scale(1);
  }
}

@media (max-width: 1080px) {
  .hero-inner,
  .section-heading,
  .contact-section,
  .two-column,
  .growth-layout,
  .process-layout {
    grid-template-columns: 1fr;
  }

  .hero-inner {
    gap: 34px;
  }

  .proof-strip,
  .package-grid,
  .insight-grid {
    grid-template-columns: repeat(2, 1fr);
  }

  .nav-links {
    gap: 14px;
  }
}

@media (max-width: 720px) {
  .site-header {
    position: sticky;
    padding: 14px 18px;
  }

  .nav-links {
    display: none;
  }

  .hero-inner,
  .section,
  .contact-section {
    width: min(100% - 32px, 1160px);
  }

  .hero-inner {
    min-height: auto;
    padding: 56px 0 42px;
  }

  h1 {
    font-size: clamp(50px, 18vw, 72px);
  }

  h2 {
    font-size: 32px;
  }

  .hero-lede {
    font-size: 19px;
  }

  .proof-strip,
  .case-grid,
  .photo-strip,
  .package-grid,
  .insight-grid,
  .growth-grid {
    grid-template-columns: 1fr;
  }

  .proof-strip div {
    border-right: 0;
    border-bottom: 1px solid var(--line);
  }

  .section,
  .contact-section {
    padding: 62px 0;
  }

  .case-section,
  .insights-section,
  .packages-section {
    padding-right: 18px;
    padding-left: 18px;
  }

  .process-list li {
    grid-template-columns: 1fr;
  }

  .site-footer {
    display: grid;
    justify-content: start;
    padding: 24px 18px;
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  .button:hover {
    transform: none;
  }

  .signal-board::before,
  .is-visible .heatmap-chart span {
    animation: none;
  }

  .insight-card,
  .rhythm-chart span::before,
  .funnel-chart div {
    transform: none;
    transition: none;
  }
}
